Part Four: Page Layout
Your website's purpose is not to 'wow' people with pretty pictures and fancy words (that's the goal of a graphic design company).
Instead, your's is to be a respected source for information and policy related to financial management in the Aboriginal and First Nations' community.
That said, clean, well-written and visually intriguing web pages are critical to the success of a website - and you can achieve this 'wow-factor' in a conservative fashion.
- When developing your new toolbar, ensure it is prominent BUT not overpowering (it's a balance); leave lots of room for actual page content
- Pick a standard font style and colour-scheme for headlines, subheads, image borders, tables, etc. - and stick to it (every page needn't be identical in look but every page should feel like an ACME page)
- Use lots of white-space (which doesn't actually have to be white); it just means that you don't have to fill in every available space on every page; focus on the central issue for each page and use links to make additional details available
- Break up paragraphs of text as much as possible, and convert text to one-line sub-heads wherever possible
